October Is CD Replacement Month
Renewal … or replacement?
Thirty-nine years ago this month, the U.S. experienced its worst day in Wall Street history: Black Monday. Eighteen years ago this month, the U.S. economy was in the throes of everything from volatility resulting in investors scrambling for safety, which they have traditionally found in the guarantees and FDIC backing of certificates of deposit (CD).
Today, amid persistent inflation, an ongoing war, spiking bond yields and declining consumer confidence, we’re experiencing similar ongoing uncertainty. As a result, investors are looking for opportunities to protect their savings while capturing stronger growth opportunities through replacement rather than renewal.
Two Annuity Alternatives
If you have clients renewing long-term CDs out of habit, help them discover more advantaged solutions.
Use our Introduction to MYGAs flier to highlight the differences between CDs and MYGAs, and why MYGAs could provide a more growth-focused approach.
Use our Get Off the Sidelines flier to educate clients on the downside of a “wait-and-see” approach to repositioning a portion of their savings in fixed indexed annuities.
Social Media Graphics
Take the conversation online with scroll-stopping social media graphics that encourage your audience to take a closer look at their options before automatically renewing a maturing CD.
Looking for the words to go with them? Log in to Spark for plug-and-play captions you can personalize and post. Contact your Sales Consultant for access.
In these times of uncertainty, your clients’ assets and retirement savings need as much protection as possible. The top-of-mind awareness created by CD Replacement Month — in combination with these client-friendly, customizable resources — is a great opportunity for you to start the conversation!