Ideal Support

For Ideal Success

We provide independent agents and advisors with access to the education, training, marketing, product and sales support they need to do business better and ensure better client outcomes. Regardless of your firm’s size or how you define success, come experience the advantage you’ll get from working with Ideal Producers Group.

Why Ideal?

You work hard for your clients and deserve to have a producers group (or marketing organization) that works just as hard for you. Ideal Producers Group was founded to provide concierge-level quality services to producers like you for both annuity and life insurance needs.

Agents

The Difference Is in the Details

“When you’re powerful and wise, you can rise above any size.”

Ideal Producers Group was founded in 2008 by Ron Essary in an effort to approach agent and advisor support from a refreshingly new perspective. By combining an excellent portfolio of products from strong carriers, the best education in the industry, and boutique-style personalized service, our team of knowledgeable professionals continues to prove that bigger isn’t always better.

Instead we’re dedicated to the proposition proving that your business matters … to you, to your clients and to us. Discover how you can leverage our approach to your benefit.

We are committed to putting God and family first

Like Minded

With a sense of higher purpose, we remain true to our core values.
We seek and embrace change in order to achieve our goals

Goal Oriented

As the industry evolves, we stay nimble and driven toward success.
We give back to the community and to those less fortunate

Charitably Focused

By doing good inside and outside our organization, we continue to grow.

Transform Yourself from Salesman to CEO

Rely on a trusted team of professionals to help you implement processes that will lead to the practice you’ve always dreamed of.

Competition is stiff in the financial services business. To avoid getting lost in the sea of sameness, partner with Ideal Producers Group. As the only marketing organization that actively and independently develops new products with multiple carriers in-house, we possess unparalleled industry knowledge and field-proven techniques you can use to optimize every aspect of your business. 

Imagine the difference you could experience when working on your business instead of in your business. Then, reach out to our team to get contracted and get started experiencing the Ideal difference.

Ideal Marketing

  • BRANDING SERVICES
  • Logos, Letterheads, Email Signatures, Envelopes, Notepads, etc.
  • Custom trifold brochures
  • TOP PRODUCER PROGRAM
  • Custom 20 page Magazines
  • Numerous Fact Finders
  • Custom Budgets
  • Professional Headshots
  • Your One Page Marketing Plan

Expo Marketing

  • Top 10 Ways to Market Effectively at Expos
  • WHY EXPO MARKETING?
  • Action plan & Checklist
  • Expo Recommendations, Booking & Location Info
  • Email Invitation Examples
  • Social Media Marketing Plan
  • Vendor Discounts
  • Banner & Booth Examples (full design included)
  • Giveaway Items to Draw the Largest Crowds
  • Giveaway Signage & Information Collection options
  • Theme Implementation
  • Follow-up Scripts and Templates
  • Expo Success Evaluation
  • And more!

Agent Education Marketing

Lead Marketing

Ideal Life Marketing

Annuity Education Marketing

  • Annuity Flipbook
  • “Real Benefits” Piece
  • Power of Zero
  • 401k Book
  • Case Design
  • RMD Solutions
  • Custom illustrations
  • Branded Tax Rate Sheets
  • Actuarial Marketing:
    • Strategy Analysis
    • IRIS
    • GAIN
    • MAP

Client Event Marketing

  • Appreciation Dinners
  • Hole-in-One Marketing
  • Wine Tastings
  • Guest Speakers
  • Sample Invitations
  • Preparation Checklists
  • Client Birthday Party
  • Customizable Client Mailers

Media Marketing

  • Radio: Scripts and Getting Started
  • Social Media set-up & training
  • Newspapers: ad design & contacts
  • TV/video: contacts, stations, scripts
  • Newsletters
  • Press Releases
  • Award Design
  • Facebook Ads
  • Promotion Design
  • Ghostwriting
  • Google Analytics Custom Reporting
  • Full Social Media Management
  • Webpage Design

Coming Soon…

Rely on a trusted team of professionals to help you implement processes that will lead to the practice you’ve always dreamed of.

Competition is stiff in the financial services business. To avoid getting lost in the sea of sameness, partner with Ideal Producers Group. As the only marketing organization that actively and independently develops new products with multiple carriers in-house, we possess unparalleled industry knowledge and field-proven techniques you can use to optimize every aspect of your business. 

Imagine the difference you could experience when working on your business instead of in your business. Then, reach out to our team to get contracted and get started experiencing the Ideal difference.

Partnering With The Best In The Business